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International Marketing 18Th Edition By Philip Cateora - Test Bank

International Marketing 18Th Edition By Philip Cateora - Test Bank   Instant Download - Complete Test Bank With Answers     Sample Questions Are Posted Below   International Marketing, 18e (Cateora) Chapter 5   Culture, Management Style, and Business Systems   1) Adaptation requires business executives to forsake their ways and change to local customs.   …

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International Marketing 18Th Edition By Philip Cateora – Test Bank

 

Instant Download – Complete Test Bank With Answers

 

 

Sample Questions Are Posted Below

 

International Marketing, 18e (Cateora)

Chapter 5   Culture, Management Style, and Business Systems

 

1) Adaptation requires business executives to forsake their ways and change to local customs.

 

Answer:  FALSE

Explanation:  Adaptation does not require business executives to forsake their ways and change to local customs; rather, executives must be aware of local customs and be willing to accommodate those differences that can cause misunderstandings.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

2) Kyle recently transferred to Norway and is working with Britt on a marketing idea, but their different approaches have created a quandary. If Kyle doesn’t understand Britt’s customs, he is more likely to evaluate Britt’s behavior by relying on what is familiar to her.

 

Answer:  FALSE

Explanation:  The self-reference criterion (SRC) is especially operative in business customs. If we do not understand our foreign counterpart’s customs, we are more likely to evaluate that person’s behavior in terms of what is familiar to us.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

3) Electives are business customs to which adaptation is helpful but not necessary.

 

Answer:  TRUE

Explanation:  Business customs can be grouped into imperatives, customs that must be recognized and accommodated; electives, customs to which adaptation is helpful but not necessary; and exclusives, customs in which an outsider must not participate.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

4) In order to be successful, a business should recognize and accommodate any cultural imperatives associated with a foreign entity.

 

Answer:  TRUE

Explanation:  Imperatives are business customs that must be recognized and accommodated. Apart from imperatives, business customs can be grouped into electives, customs to which adaptation is helpful but not necessary; and exclusives, customs in which an outsider must not participate.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

5) The majority of business customs fit into the cultural elective category.

 

Answer:  TRUE

Explanation:  Cultural electives relate to areas of behavior or to customs that cultural aliens may wish to conform to or participate in but that are not required. The majority of customs fit into this category.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

6) The “master of destiny” philosophy is based on the idea that individuals are not in control of their own futures but are at the mercy of decisions made by business and government.

 

Answer:  FALSE

Explanation:  The “master of destiny” philosophy is fundamental to U.S. management thought. Simply stated, people can substantially influence the future; they are in control of their own destinies.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

7) The acceptance of the independent enterprise as an instrument of social action is a fundamental concept of U.S. corporations.

 

Answer:  TRUE

Explanation:  The acceptance of the idea that independent enterprise is an instrument for social action is the fundamental concept of U.S. corporations. A corporation is recognized as an entity that has rules and continuity of existence and is a separate and vital social institution. This recognition can result in strong feelings of obligation to serve the company. Indeed, the company may take precedence over family, friends, or activities that might detract from what is best for the company.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

8) The notion that competition is crucial for efficiency, improvement, and regeneration is fundamental to Western management practices.

 

Answer:  TRUE

Explanation:  Perhaps most fundamental to Western management practices is the notion that competition is crucial for efficiency, improvement, and regeneration. Adam Smith in his The Wealth of Nations wrote one of the most important sentences in the English language: “By pursuing his own interests he frequently promotes that of the society more effectually than when he really intended to promote it.”

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

9) High Power Distance Index countries are more egalitarian than low Power Distance Index countries.

 

Answer:  FALSE

Explanation:  In high Power Distance Index (PDI) countries such as Mexico and Malaysia, understanding the rank and status of clients and business partners is much more important than in more egalitarian (low PDI) societies such as Denmark and Israel.

Difficulty: 2 Medium

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

10) The three typical decision-making patterns are top-level management decisions, decentralized decisions, and committee or group decisions.

 

Answer:  TRUE

Explanation:  Although the international businessperson is confronted with a variety of authority patterns that can complicate decision making in the global environment, most are a variation of three typical patterns: top-level management decisions, decentralized decisions, and committee or group decisions.

Difficulty: 1 Easy

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

11) Family-run businesses are more likely to follow the pattern of top-level management decision making.

 

Answer:  TRUE

Explanation:  Top-level management decision making is generally found in situations in which family or close ownership gives absolute control to owners and businesses are small enough to allow such centralized decision making.

Difficulty: 2 Medium

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

12) In the committee decision setup, every committee member must be convinced of the merits of the proposition or product in question.

 

Answer:  TRUE

Explanation:  Committee decision making is by group or consensus. In the committee decision setup, every committee member must be convinced of the merits of the proposition or product in question.

Difficulty: 1 Easy

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

13) Workers in countries higher in individualism and lower in power distance show more commitment to their companies than workers in countries with lower individualism and higher power distance.

 

Answer:  FALSE

Explanation:  Research has shown that commitment of workers to their companies tended to be lower in countries higher in individualism (IDV) and lower in power distance.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

14) High-context cultures place great importance on the verbal aspects of communication.

 

Answer:  FALSE

Explanation:  Communication in a high-context culture depends heavily on the contextual (who says it, when it is said, how it is said) or nonverbal aspects of communication, whereas the low-context culture depends more on explicit, verbally expressed communications.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

15) Businesspeople in low-context cultures use e-mail more often than those in high-context cultures.

 

Answer:  TRUE

Explanation:  E-mail use and usage rates by managers are also affected by culture. That is, businesspeople in high-context cultures do not use the medium to the same extent as those in low-context cultures. Much of the contextual information so important in high-context cultures simply cannot be signaled via the computer.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

16) Most North Americans operate on monochronic time.

 

Answer:  TRUE

Explanation:  M-time, or monochronic time, typifies most North Americans, Swiss, Germans, and Scandinavians. These Western cultures tend to concentrate on one thing at a time. They divide time into small units and are concerned with promptness. M-time is used in a linear way, and it is experienced as almost tangible, in that one saves time, wastes time, bides time, spends time, and loses time.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

17) Polychronic time is characterized by “a great involvement with people.”

 

Answer:  TRUE

Explanation:  P-time, or polychronic time, is more dominant in high-context cultures, where the completion of a human transaction is emphasized more than holding to schedules. P-time is characterized by the simultaneous occurrence of many things and by “a great involvement with people.” P-time allows for relationships to build and context to be absorbed as parts of high-context cultures.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

18) Being direct and wanting to get to the point are characteristics of a business person who operates in polychronic time.

 

Answer:  FALSE

Explanation:  The American desire to get straight to the point and get down to business is a manifestation of an M-time culture, as are other indications of directness. The P-time system gives rise to looser time schedules, deeper involvement with individuals, and a wait-and-see-what-develops attitude.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

19) Currently in most international businesses, women represent a small percentage of the employees who are chosen for an international assignment.

 

Answer:  TRUE

Explanation:  Although women now constitute 57 percent of the professional and technical U.S. workforce, they represent relatively small percentages of the employees who are chosen for international assignments—less than 20 percent.

Difficulty: 1 Easy

Topic:  Ethical Decision Making

Learning Objective:  05-03 The extent and implications of gender bias in other countries.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

20) The business community’s defense against payoffs was that they were a way of life throughout the world.

 

Answer:  TRUE

Explanation:  The issue took on proportions greater than that of nondisclosure because it focused national attention on the basic question of ethics. The business community’s defense was that payoffs were a way of life throughout the world: If you didn’t pay bribes, you didn’t do business.

Difficulty: 1 Easy

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

21) The distinction between bribery and extortion depends on whether the activity resulted from an offer or from a demand for payment.

 

Answer:  TRUE

Explanation:  The distinction between bribery and extortion depends on whether the activity resulted from an offer or from a demand for payment. Voluntarily offered payment by someone seeking unlawful advantage is bribery. It is extortion if payments are extracted under duress by someone in authority from a person seeking only what he or she is lawfully entitled to.

Difficulty: 1 Easy

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

22) Subornation payments accompany requests for a person to do a job more rapidly or more efficiently.

 

Answer:  FALSE

Explanation:  Lubrication payments accompany requests for a person to do a job more rapidly or more efficiently; subornation is a request for officials to turn their heads, to not do their jobs, or to break the law.

Difficulty: 2 Medium

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

23) The form of bribery known as lubrication is common in some countries and involves giving a small sum of cash or a gift to a low-ranking public official.

 

Answer:  TRUE

Explanation:  Lubrication payments accompany requests for a person to do a job more rapidly or more efficiently. Lubrication involves a relatively small sum of cash, a gift, or a service given to a low-ranking official in a country where such offerings are not prohibited by law.

Difficulty: 2 Medium

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

24) Utilitarian ethics is the ethical principle that focuses on the optimization of the “common good.”

 

Answer:  TRUE

Explanation:  Three ethical principles also provide a framework to help the marketer distinguish between right and wrong, determine what ought to be done, and properly justify his or her actions. They are as follows: Utilitarian ethics: Does the action optimize the “common good” or benefits of all constituencies? And who are the pertinent constituencies? Rights of the parties: Does the action respect the rights of the individuals involved? Justice or fairness: Does the action respect the canons of justice or fairness to all parties involved?

Difficulty: 2 Medium

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

25) When comparing performance of American, German, and Japanese firms, in less individualistic cultures, labor and management generally do not get along.

 

Answer:  FALSE

Explanation:  In the less individualistic cultures, labor and management cooperate—in Germany labor is represented on corporate boards, and in Japan, management takes responsibility for the welfare of the labor force. The individualistic American approach to labor–management relations is adversarial—each side takes care of itself.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

26) A distinguishing characteristic of the type of capitalism common in Chinese culture is the emphasis on guanxi as the coordinating principle among firms.

 

Answer:  TRUE

Explanation:  A fourth kind of capitalism is common in Chinese cultures. Its distinguishing characteristics are a more entrepreneurial approach and an emphasis on guanxi (one’s network of personal connections) as the coordinating principle among firms.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

27) Chinese cultures are high on Power Distance Index and low on Individualism/Collective Index.

 

Answer:  TRUE

Explanation:  Chinese cultures are high on Power Distance Index (PDI) and low on Individualism/Collective Index (IDV), and the strong reciprocity implied by the notion of guanxi fits the available data well.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

28) High-context cultures score high on power distance and low on individualism.

 

Answer:  TRUE

Explanation:  Low-context American culture scores relatively low on power distance and high on individualism, whereas high-context Arab cultures score high on power distance and low on individualism.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-05 The differences between relationship-oriented and information-oriented cultures.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

29) The most managerially useful aspect of the synthesis of cultural differences is that it allows us to make predictions about unfamiliar cultures.

 

Answer:  TRUE

Explanation:  The most managerially useful aspect of this synthesis of cultural differences is that it allows us to make predictions about unfamiliar cultures. Managers who can do so—and manage uncertainty well—have been shown to be much more effective in cross-cultural situations.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-05 The differences between relationship-oriented and information-oriented cultures.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

30) Japan is considered a relationship-oriented culture because it achieves efficiency through competition and is linguistically direct.

 

Answer:  FALSE

Explanation:  Japan is considered a relationship-oriented culture because it is linguistically indirect and background focused. Japanese culture is high context, collectivistic, high power distance, far from English, polychronic (in part), linguistically indirect, and background focused, and it achieves efficiency through reduction of transaction costs.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-05 The differences between relationship-oriented and information-oriented cultures.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

31) What is a criterion for adaptation when dealing with individuals, firms, or authorities in foreign countries?

  1. A) ability to resist varying tempos
  2. B) zero tolerance
  3. C) hypersensitivity
  4. D) flexibility
  5. E) lack of curiosity

 

Answer:  D

Explanation:  As a guide to adaptation, all who wish to deal with individuals, firms, or authorities in foreign countries should be able to meet 10 basic criteria: (1) open tolerance, (2) flexibility, (3) humility, (4) justice/fairness, (5) ability to adjust to varying tempos, (6) curiosity/ interest, (7) knowledge of the country, (8) liking for others, (9) ability to command respect, and (10) ability to integrate oneself into the environment.

Difficulty: 1 Easy

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

32) Marilee understands that if she wants her U.S.-based company to flourish in Italy, she must be tolerant of Italian customs and norms that might differ from what she deals with in the United States and also be humble and not assume that her current way of doing business is the only way to do business. What characteristic is Marilee demonstrating?

  1. A) adaptation
  2. B) dissonance
  3. C) distancing
  4. D) concession
  5. E) empathy

 

Answer:  A

Explanation:  Adaptation is a key concept in international marketing, and willingness to adapt is a crucial attitude. Marilee is demonstrating adaptability by being tolerant and humble.

Difficulty: 2 Medium

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Apply

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

33) What are the three categories of business customs?

  1. A) rigid, flexible, and negotiables
  2. B) internals, externals, and consensual customs
  3. C) imperatives, electives, and exclusives
  4. D) national, foreign, and international
  5. E) unilateral, bilateral, and multilateral

 

Answer:  C

Explanation:  Business customs can be grouped into imperatives, customs that must be recognized and accommodated; electives, customs to which adaptation is helpful but not necessary; and exclusives, customs in which an outsider must not participate.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

34) Reggie owns a small stationery company in Tennessee and plans to enter the French market to sell his line of fine linen papers. He realizes that there are many business customs he will need to understand and conform to in order to succeed in France. What type of business custom is Reggie concerned with?

  1. A) cultural exclusives
  2. B) business truism
  3. C) global protocols
  4. D) business axioms
  5. E) cultural imperatives

 

Answer:  E

Explanation:  Cultural imperatives are the business customs and expectations that must be met and conformed to or avoided if relationships are to be successful.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Apply

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

35) Business customs that must be recognized and accommodated are called

  1. A) imperatives.
  2. B) electives.
  3. C) exclusives.
  4. D) exceptional.
  5. E) constraints.

 

Answer:  A

Explanation:  Business customs can be grouped into imperatives, customs that must be recognized and accommodated; electives, customs to which adaptation is helpful but not necessary; and exclusives, customs in which an outsider must not participate.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

36) Jenna does not drink alcohol and when she meets clients for dinner she knows that while the client might enjoy a glass of wine with the meal, she is not required to. What type of business custom does this illustrate?

  1. A) imperatives
  2. B) electives
  3. C) exclusives
  4. D) individualistic axioms
  5. E) standardized axioms

 

Answer:  B

Explanation:  Business customs can be grouped into imperatives, customs that must be recognized and accommodated; electives, customs to which adaptation is helpful but not necessary; and exclusives, customs in which an outsider must not participate.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Apply

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

37) Business customs in which an outsider must not participate are called

  1. A) imperatives.
  2. B) electives.
  3. C) exclusives.
  4. D) absolutes.
  5. E) statutes.

 

Answer:  C

Explanation:  Business customs can be grouped into imperatives, customs that must be recognized and accommodated; electives, customs to which adaptation is helpful but not necessary; and exclusives, customs in which an outsider must not participate.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

38) ________ would most likely be characterized as being an imperative business custom in many cultures.

  1. A) Establishing friendships
  2. B) Knowing to speak and write the native language
  3. C) Adhering to local food habits
  4. D) Conforming to the native religions
  5. E) Having knowledge of the local sport

 

Answer:  A

Explanation:  Establishing friendship is an imperative in many cultures. If friendship is not established, the marketer risks not earning trust and acceptance, the basic cultural prerequisites for developing and retaining effective business relationships.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

39) Manuel Tores, a senior manager at Crawford Export Logistics, goes to France to negotiate a deal with the company’s French partners. He dresses casually in a t-shirt and jeans. His French counterparts call off the meeting and accuse him of taking a casual attitude toward negotiations. In this scenario, dressing formally during business meetings is probably a cultural ________ for the French.

  1. A) imperative
  2. B) elective
  3. C) exclusive
  4. D) oddity
  5. E) rarity

 

Answer:  A

Explanation:  Manuel Tores has to dress more formally for the negotiation meeting because it is a cultural imperative for his French counterparts. Cultural imperatives are the business customs and expectations that must be met and conformed to or avoided if relationships are to be successful.

Difficulty: 3 Hard

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Apply

AACSB:  Reflective Thinking

Accessibility:  Keyboard Navigation

 

40) Nina McRidder became an embarrassment to her company when she joked about the ruling monarchy in England in front of a group of visiting English businesspeople. She should have known that political ridicule by a foreigner is rarely accepted. Ms. McRidder has violated what is known as a cultural

  1. A) imperative.
  2. B) elective.
  3. C) exclusive.
  4. D) intelligence.
  5. E) standard.

 

Answer:  C

Explanation:  By joking about the ruling monarchy in England in front of a group of visiting English businesspeople, Nina McRidder has violated the cultural exclusive reserved only for the British people. Cultural exclusives are those customs or behavior patterns reserved exclusively for the locals and from which the foreigner is barred.

Difficulty: 3 Hard

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Apply

AACSB:  Reflective Thinking

Accessibility:  Keyboard Navigation

 

 

 

41) While bowing to another person is a ritual among the Japanese, it is not expected for a Westerner to bow or to understand this ritual. In other words, bowing would be considered a cultural

  1. A) elective.
  2. B) stereotype.
  3. C) imperative.
  4. D) rest.
  5. E) exclusive.

 

Answer:  A

Explanation:  Japanese do not expect a Westerner to bow and to understand the ritual of bowing among Japanese, yet a symbolic bow indicates interest and some sensitivity to Japanese culture that is acknowledged as a gesture of goodwill. Bowing is a cultural elective because it is not required of someone who is alien to the culture.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

42) The management team selected Sarah to attend the meeting with the new foreign-based company because she demonstrates tolerance, can easily adjust to changes in work tempos, and always promotes justice and fairness. Sarah has the qualities necessary for

  1. A) dissonance.
  2. B) ethnocentrism.
  3. C) dominance.
  4. D) adaptation.
  5. E) stereotyping.

 

Answer:  D

Explanation:  As a guide to adaptation, all who wish to deal with individuals, firms, or authorities in foreign countries should be able to meet 10 basic criteria: (1) open tolerance, (2) flexibility, (3) humility, (4) justice/fairness, (5) ability to adjust to varying tempos, (6) curiosity/interest, (7) knowledge of the country, (8) liking for others, (9) ability to command respect, and (10) ability to integrate oneself into the environment.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Apply

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

43) Which philosophical view of U.S. management recognizes that people influence the future to a large extent and that they control their own fates?

  1. A) independent enterprise as the instrument of social action
  2. B) wide sharing in decision making
  3. C) “master of destiny” viewpoint
  4. D) natural selection theory
  5. E) competition producing efficiency

 

Answer:  C

Explanation:  The “master of destiny” philosophy is fundamental to U.S. management thought. Simply stated, people can substantially influence the future; they are in control of their own destinies. This viewpoint also reflects the attitude that though luck may influence an individual’s future, on balance, persistence, hard work, a commitment to fulfill expectations, and effective use of time give people control of their destinies.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

44) According to the “master of destiny” viewpoint, what is one thing that determines a person’s destiny?

  1. A) luck
  2. B) society
  3. C) hard work
  4. D) family background
  5. E) a higher order, such as God

 

Answer:  C

Explanation:  The “master of destiny” philosophy is fundamental to U.S. management thought. Simply stated, people can substantially influence the future; they are in control of their own destinies. This viewpoint also reflects the attitude that though luck may influence an individual’s future, on balance, persistence, hard work, a commitment to fulfill expectations, and effective use of time give people control of their destinies.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

45) Which of the following is consistent with the American view of the independent enterprise?

  1. A) A corporation should fall under the control of the state government.
  2. B) A corporation is an entity that has rules and continuity of existence.
  3. C) The largest proportion of a corporation’s profits must go to the personal funds of the stakeholders.
  4. D) A corporation’s employees must be selected on the basis of seniority and not merit.
  5. E) Personal relationships are more important in daily life than work and the company.

 

Answer:  B

Explanation:  The acceptance of the idea that independent enterprise is an instrument for social action is the fundamental concept of U.S. corporations. A corporation is recognized as an entity that has rules and continuity of existence and is a separate and vital social institution.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

46) In many companies in the United States, people feel that individuals control their own destinies and because of this companies should select and reward employees based on

  1. A) merit.
  2. B) efficiency.
  3. C) payment.
  4. D) nepotism.
  5. E) family background.

 

Answer:  A

Explanation:  Consistent with the view that individuals control their own destinies is the belief that personnel selection and reward must be made on merit. The selection, promotion, motivation, or dismissal of personnel by U.S. managers emphasizes the need to select the best-qualified persons for jobs, retaining them as long as their performance meets standards of expectations and continuing the opportunity for upward mobility as long as those standards are met.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

47) Adam Smith in his The Wealth of Nations stated, “By pursuing his own interest he frequently promotes that of the society more effectually than when he really intended to promote it.” What behavior does this notion attempt to justify?

  1. A) collectivism
  2. B) loyalty
  3. C) welfare mentality
  4. D) competitiveness
  5. E) cooperation

 

Answer:  D

Explanation:  Adam Smith in his The Wealth of Nations wrote one of the most important sentences in the English language: “By pursuing his own interests he frequently promotes that of the society more effectually than when he really intended to promote it.” This “invisible hand” notion justifies competitive behavior because it improves society and its organizations.

Difficulty: 2 Medium

Topic:  How Resources and Capabilities Influence Competitive Dynamics

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

48) The notion that ________ is crucial for efficiency, improvement, and regeneration is fundamental to Western management practices.

  1. A) insolvency
  2. B) procrastination
  3. C) liquidation
  4. D) competition
  5. E) complacency

 

Answer:  D

Explanation:  Fundamental to Western management practices is the notion that competition is crucial for efficiency, improvement, and regeneration.

Difficulty: 1 Easy

Topic:  How Resources and Capabilities Influence Competitive Dynamics

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

49) The Jensen family has owned Jensen’s Country Furnishings since 1987 and Delores and Frank Jensen, grandparents and founders, make all of the business decisions. What type of decision-making pattern does this reflect?

  1. A) committee
  2. B) diffused management
  3. C) decentralized management
  4. D) nonhierarchical
  5. E) top-level management

 

Answer:  E

Explanation:  Top-level management decision making is generally found in situations in which family or close ownership gives absolute control to owners and businesses are small enough to allow such centralized decision making. Decision-making participation by middle management tends to be deemphasized; dominant family members make decisions that tend to please the family members more than to increase productivity.

Difficulty: 2 Medium

Topic:  Training and Management Development

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Apply

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

50) As businesses grow and professional management develops, there is a shift toward what form of decision making?

  1. A) authoritarian decision making
  2. B) decentralized management decision making
  3. C) hit-or-miss decision making
  4. D) tentative decision making
  5. E) experimental decision making

 

Answer:  B

Explanation:  As businesses grow and professional management develops, there is a shift toward decentralized management decision making. Decentralized decision making allows executives at different levels of management to exercise authority over their own functions.

Difficulty: 2 Medium

Topic:  Training and Management Development

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

51) A characteristic of committee decision making is that

  1. A) it is only found in small businesses.
  2. B) the committees always operate on a decentralized basis.
  3. C) it is based on rank and hierarchy.
  4. D) it is rarely employed in Asian countries.
  5. E) it is by group or consensus.

 

Answer:  E

Explanation:  Committee decision making is by group or consensus. Committees may operate on a centralized or decentralized basis, but the concept of committee management implies something quite different from the individualized functioning of the top management and decentralized decision-making arrangements.

Difficulty: 2 Medium

Topic:  Training and Management Development

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

52) Which form of business decision making is predominant in most Asian countries?

  1. A) independent decision making
  2. B) contractual decision making
  3. C) authoritarian decision making
  4. D) group decision making
  5. E) dictatorial decision making

 

Answer:  D

Explanation:  Because Asian cultures and religions tend to emphasize harmony and collectivism, group decision making predominates there. Despite the emphasis on rank and hierarchy in Japanese social structure, business emphasizes group participation, group harmony, and group decision making—but at the top management level.

Difficulty: 1 Easy

Topic:  Training and Management Development

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

53) In ________ decision making, title or position generally takes precedence over the individual holding the job.

  1. A) committee
  2. B) decentralized
  3. C) top-level management
  4. D) integrated
  5. E) dictatorial

 

Answer:  B

Explanation:  Decentralized decision making allows executives at different levels of management to exercise authority over their own functions, and title or position generally takes precedence over the individual holding the job.

Difficulty: 1 Easy

Topic:  Training and Management Development

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

54) Companies in the more hierarchical countries of France and Italy tend to have strong paternalistic orientations, which means that

  1. A) it is assumed a person will work for one company during their lifetime.
  2. B) all employees are family members or close family friends.
  3. C) decisions are made from the top-down.
  4. D) they are monopolies without any competition.
  5. E) they are more heavily influenced by the government.

 

Answer:  A

Explanation:  European companies, particularly in the more hierarchical (Power Distance Index) countries, such as France and Italy, have a strong paternalistic orientation, and it is assumed that individuals will work for one company for the majority of their lives.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

55) In his study on the personal lives of professionals, David McClelland found that in ancient Greece work was considered

  1. A) more important than family and home.
  2. B) a necessary component to having a happy personal life.
  3. C) equal to and just as important as having a fulfilling personal life.
  4. D) an undesirable factor that got in the way of a good personal life.
  5. E) the ultimate reward.

 

Answer:  D

Explanation:  In his seminal worldwide study of individual aspirations, David McClelland discovered that the culture of some countries stressed the virtue of a good personal life as far more important than profit or achievement. The hedonistic outlook of ancient Greece explicitly included work as an undesirable factor that got in the way of the search for pleasure or a good personal life.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

56) Research has shown that commitment of workers to their companies tended to be higher in countries

  1. A) higher in individualism and lower in power distance.
  2. B) higher in collectivism and lower in individualism.
  3. C) lower in individualism and higher in power distance.
  4. D) higher in power distance and higher in individualism.
  5. E) higher in collectivism and higher in power distance.

 

Answer:  C

Explanation:  Research has shown such differences to be general—commitment of workers to their companies tended to be higher in countries lower in individualism (IDV) and higher in power distance (PDI).

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

57) According to Max Weber, at least part of the standard of living in the United States today can be attributed to the

  1. A) hard-working Protestant ethic.
  2. B) creators of the Constitution.
  3. C) Pearl harbor bombing.
  4. D) African American population.
  5. E) slave labor that formed the basis for early industry.

 

Answer:  A

Explanation:  According to Max Weber, at least part of the standard of living that we enjoy in the United States today can be attributed to the hard-working Protestant ethic from which we derive much of our business heritage.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

58) Which form of communication is more important in a low-context culture?

  1. A) explicit
  2. B) nonverbal
  3. C) contextual
  4. D) face-to-face
  5. E) gesture-based

 

Answer:  A

Explanation:  Communication in a high-context culture depends heavily on the contextual (who says it, when it is said, how it is said) or nonverbal aspects of communication, whereas the low-context culture depends more on explicit, verbally expressed communications.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Communication

Accessibility:  Keyboard Navigation

 

 

 

59) According to the high-context/low-context continuum identified by Edward T. Hall, communication in a low-context culture depends on

  1. A) the context.
  2. B) who says it.
  3. C) when it is said.
  4. D) how it is said.
  5. E) the verbal expression.

 

Answer:  E

Explanation:  Communication in a high-context culture depends heavily on the contextual (who says it, when it is said, how it is said) or nonverbal aspects of communication, whereas the low-context culture depends more on explicit, verbally expressed communications.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Communication

Accessibility:  Keyboard Navigation

 

60) Fredrick Keeble, an American manager, took his Swiss client out for a traditional American dinner. The client did not seem to eat much. After dinner, he asked his client if he had enjoyed the dinner. Which of the following responses would indicate that the client comes from a low-context culture?

  1. A) No, I did not like the food.
  2. B) Yes, but it was a little too oily.
  3. C) No, dinner was good but I have an upset tummy.
  4. D) Yes, it was lovely, thanks.
  5. E) Yes, unfortunately I was not very hungry.

 

Answer:  A

Explanation:  By replying “No, I did not like the food,” the client exhibits his low-context culture of being linguistically direct. People from low-context cultures deliver their opinion without much social padding.

Difficulty: 3 Hard

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Apply

AACSB:  Communication

Accessibility:  Keyboard Navigation

 

 

 

61) It is estimated that 78 percent of today’s website content is written in English, yet not every person in the world can read or understand English. What solution does the text suggest to make website content more universal?

  1. A) using minimal to no language on websites instead of using graphics and diagrams to convey messages
  2. B) using language translation software to translate communication in all languages
  3. C) having country-specific websites so that everyone can communicate in their own language
  4. D) using foreign language blocking software to screen international communications
  5. E) training employees to virally communicate in all languages used by foreign customers

 

Answer:  C

Explanation:  Estimates are that 78 percent of today’s website content is written in English, but an English e-mail message cannot be understood by 35 percent of all Internet users. The solution to the problem is to have country-specific websites, like those of IBM and Marriott.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Communication

Accessibility:  Keyboard Navigation

 

62) France is higher on Hofstede’s Power Distance Index (PDI) than the United States and formality is evident in French businesses. Which of the following American business practices would be most unacceptable to the French?

  1. A) slipping in colloquial French words during business meetings
  2. B) trying to emulate the French way of business thinking
  3. C) showing enthusiasm at business negotiations
  4. D) using first names in business encounters
  5. E) exhibiting stubbornness while negotiating

 

Answer:  D

Explanation:  While using first names in business encounters is regarded as an American vice in many countries, nowhere is it found more offensive than in France. France is higher on Hofstede’s Power Distance Index (PDI) than the United States, and such differences can lead to cultural misunderstandings.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Communication

Accessibility:  Keyboard Navigation

 

 

 

63) ________ is probably the most common mistake of North Americans attempting to trade in the Middle East.

  1. A) Accepting drinks when offered
  2. B) Interacting informally
  3. C) Acting hastily
  4. D) Attempting to speak the local language
  5. E) Dressing casually

 

Answer:  C

Explanation:  Haste and impatience are probably the most common mistakes of North Americans attempting to trade in the Middle East. Most Arabs do not like to embark on serious business discussions until after two or three opportunities to meet the individual they are dealing with: negotiations are likely to be prolonged. Arabs may make rapid decisions once they are prepared to do so, but they do not like to be rushed, and they do not like deadlines.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Communication

Accessibility:  Keyboard Navigation

 

64) A ________ time system typifies Western cultures like most North Americans, Swiss, Germans, and Scandinavians and causes them to concentrate on one thing at a time.

  1. A) polychronic
  2. B) bimodal
  3. C) dual
  4. D) monochronic
  5. E) collectivistic

 

Answer:  D

Explanation:  M-time, or monochronic time, typifies most North Americans, Swiss, Germans, and Scandinavians. These Western cultures tend to concentrate on one thing at a time. They divide time into small units and are concerned with promptness. M-time is used in a linear way, and it is experienced as almost tangible, in that one saves time, wastes time, bides time, spends time, and loses time.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

65) ________ time is more dominant in high-context cultures and provides time for relationships to build.

  1. A) Polychronic
  2. B) Exponential
  3. C) Polynomial
  4. D) Monochronic
  5. E) Sequence

 

Answer:  A

Explanation:  Most low-context cultures operate on M-time. P-time, or polychronic time, is more dominant in high-context cultures, where the completion of a human transaction is emphasized more than holding to schedules. P-time is characterized by the simultaneous occurrence of many things and by “a great involvement with people.”

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

66) What is a characteristic of a polychronic time schedule?

  1. A) looser standards of being on time
  2. B) get straight to the point
  3. C) more strict scheduling
  4. D) concentrate on one thing at a time
  5. E) promptness at all times

 

Answer:  A

Explanation:  The American desire to get straight to the point and get down to business is a manifestation of an M-time culture, as are other indications of directness. The P-time system gives rise to looser time schedules, deeper involvement with individuals, and a wait-and-see-what-develops attitude.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Diversity

Accessibility:  Keyboard Navigation

 

 

 

67) People in Brazil describe themselves as late arrivers, allow greater flexibility in defining early and late, are less concerned about being late, and are more likely to blame external factors for their delay. Which system of time do the Brazilian people most likely operate on?

  1. A) polychronic
  2. B) monochromatic
  3. C) monotheismic
  4. D) monochronic
  5. E) sequence

 

Answer:  A

Explanation:  The P-time system gives rise to looser time schedules, simultaneous occurrence of many things, deeper involvement with individuals, and a wait-and-see-what-develops attitude. P-time allows for relationships to build and context to be absorbed as parts of high-context cultures.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

68) When compared to people operating on P-time, people operating on M-time

  1. A) follow looser time schedules.
  2. B) are more deeply involved with individuals.
  3. C) are not bound by deadlines and time schedules.
  4. D) are more likely to blame external factors for their lateness.
  5. E) tend to concentrate on one thing at a time.

 

Answer:  E

Explanation:  M-time, or monochronic time, typifies most North Americans, Swiss, Germans, and Scandinavians. These Western cultures tend to concentrate on one thing at a time.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

69) The marketing orientation at KB Komponents is based on the belief that consumers and businesses alike will not buy enough without some prodding on the part of the company. Which marketing orientation does this demonstrate?

  1. A) distribution
  2. B) buying
  3. C) production
  4. D) time
  5. E) selling

 

Answer:  E

Explanation:  A firm whose marketing orientation is based on the belief that consumers and businesses alike will not buy enough without prodding is selling oriented.

Difficulty: 3 Hard

Topic:  Differences Between Domestic and International Marketing

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Apply

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

70) At Norton Manufacturing Corporation, it is believed that consumers want products that provide the best quality and have innovative features. Which marketing orientation does this company use?

  1. A) direct orientation
  2. B) product orientation
  3. C) logistics orientation
  4. D) production orientation
  5. E) selling orientation

 

Answer:  B

Explanation:  The extent of a company’s marketing orientation has been shown to relate positively to profits. Although American companies are increasingly embracing this notion (and marketing in general), firms in other countries have not been so fast to change from the more traditional production (consumers prefer products that are widely available), product (consumers favor products that offer the best quality, performance, or innovative features), and selling (consumers and businesses alike will not buy enough without prodding) orientations.

Difficulty: 2 Medium

Topic:  Differences Between Domestic and International Marketing

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

71) When considering the role of time in business, which of the following is true of P-time and M-time?

  1. A) The American desire to get down to business is a manifestation of a P-time culture as contrary to Japan’s M-time approach.
  2. B) The M-time system gives rise to looser time schedules, unlike P-time.
  3. C) M-time is characterized by the simultaneous occurrence of many things, unlike P-time.
  4. D) As global markets expand, more businesspeople from P-time cultures are adapting to M-time.
  5. E) Contrary to P-time businesspeople, interruptions are routine for M-time businesspeople.

 

Answer:  D

Explanation:  The important thing for the U.S. manager to learn is adjustment to P-time in order to avoid the anxiety and frustration that comes from being out of synchronization with local time. As global markets expand, however, more businesspeople from P-time cultures are adapting to M-time.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

72) Which of the following best explains the low percentage of women chosen for international assignments in the United States?

  1. A) The role of women as homemakers and caregivers does not allow for international assignments.
  2. B) Men are generally more interested to take up international assignments than women.
  3. C) Prejudice faced by American women executives in foreign, male-dominated societies is exaggerated.
  4. D) There is a widespread belief that traditional roles of women in male-dominated societies preclude women from being successful in these societies.
  5. E) Expenses involved in sending an unmarried women executive abroad are far higher than the expenses incurred in sending a married man with family.

 

Answer:  D

Explanation:  The gender bias against female managers that exists in some countries, coupled with myths harbored by male managers, creates hesitancy among U.S. multinational companies to offer women international assignments. The most frequently cited reason is the inability for women to succeed abroad. Unfortunately, such attitudes are shared by many and probably stem from the belief that the traditional roles of women in male-dominated societies preclude women from establishing successful relationships with host-country associates.

Difficulty: 2 Medium

Topic:  Social Culture

Learning Objective:  05-03 The extent and implications of gender bias in other countries.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

73) While most European countries are comparable to the United States in terms of the number of women in managerial positions, ________ stands out as the country that is drastically different with only 13 percent of management jobs held by women.

  1. A) Italy
  2. B) France
  3. C) Germany
  4. D) Britain
  5. E) Switzerland

 

Answer:  C

Explanation:  The number of women in managerial positions (all levels) in most European countries, except Germany, is comparable to the United States. In Germany, the picture is different. According to one business news source, German female executives hold just 13 percent of management jobs (in companies over 500 employees) and meet stiff resistance from their male counterparts when they vie for upper-level positions.

Difficulty: 1 Easy

Topic:  Social Culture

Learning Objective:  05-03 The extent and implications of gender bias in other countries.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

74) Kenneth is a bank executive and when one of his customers offers him box seats to a Chicago Cubs game he knows he cannot accept them because it is not appropriate to do so. However, in some countries of the world this gift would be perfectly acceptable. This reflects a difference in

  1. A) intellectual property laws.
  2. B) grants-in-aid.
  3. C) tariff restrictions.
  4. D) business ethics.
  5. E) ethnocentrism.

 

Answer:  D

Explanation:  That which is commonly accepted as right in one country’s business practices may be completely unacceptable in another. Business ethics provide the guidelines for this difference.

Difficulty: 2 Medium

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

75) Which organization conducts an international survey of businesspeople, political analysts, and the general public on corruption and compiles the Corruption Perception Index (CPI)?

  1. A) Organization of American States (OAS).
  2. B) Amnesty International.
  3. C) Oxfam International.
  4. D) Transparency International (TI).
  5. E) CARE International.

 

Answer:  D

Explanation:  Among its various activities, TI conducts an international survey of businesspeople, political analysts, and the general public to determine their perceptions of corruption in 182 countries in the Corruption Perception Index (CPI).

Difficulty: 1 Easy

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

76) What is true of the findings of Transparency International’s Corruption Perception Index (CPI)?

  1. A) lower levels of bribery have been found in nations with a communist past.
  2. B) higher levels of bribery have been found in low-power distance nations.
  3. C) higher levels of bribery have been found in low-income nations.
  4. D) lower levels of bribery have been found in collectivistic cultures.
  5. E) lower levels of bribery have been found in poor nations.

 

Answer:  C

Explanation:  Transparency International’s CPI is also proving useful in academic studies of the causes and consequences of bribery. Higher levels of bribery have been found in low-income nations and nations with a communist past, both aspects of the political economy.

Difficulty: 2 Medium

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

77) Marcus is the director of a small company in Boston. He is trying to obtain parts from a manufacturer in Taiwan but that company is unwilling to send them because of government regulations limiting exports on small orders. Marcus calls the head of the manufacturing company and says he will pay him an extra $5,000 if he ships them anyway. What practice is Marcus using to obtain the parts?

  1. A) extortion
  2. B) slander
  3. C) barter
  4. D) libel
  5. E) bribery

 

Answer:  E

Explanation:  Voluntarily offered payment by someone seeking unlawful advantage is bribery. The decision to pay a bribe creates a major conflict between what is ethical and proper and what appears to be profitable and sometimes necessary for business. Many global competitors perceive payoffs as a necessary means to accomplish business goals.

Difficulty: 2 Medium

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Apply

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

78) Academic studies of the causes and consequences of bribery, conducted by Transparency International (TI), indicate corruption is greater in

  1. A) high income nations.
  2. B) democratic rather than communist nations.
  3. C) countries with high individualism.
  4. D) countries with low Power Distance Index.
  5. E) collectivistic nations.

 

Answer:  E

Explanation:  According to studies conducted by Transparency International, higher levels of bribery have been found in low-income nations and nations with a communist past, both aspects of the political economy. Additionally, higher levels of bribery have been found in collectivistic (IDV) and high power distance (PDI) countries.

Difficulty: 1 Easy

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

79) Which aspect of Japanese culture, predicted by many to favor bribery, makes Japan’s success in reducing corruption more remarkable?

  1. A) relationship-orientation
  2. B) mechanistic inclination
  3. C) patriarchal nature
  4. D) information-orientation
  5. E) task orientation

 

Answer:  A

Explanation:  Japan’s successes in reducing corruption in its business system are all the more remarkable because of its relationship-oriented culture, which would be predicted by many to favor bribery.

Difficulty: 2 Medium

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

80) ________ occurs when payments are extracted under duress by someone in authority from a person seeking only what he or she is lawfully entitled to.

  1. A) Extortion
  2. B) Subordination
  3. C) Lubrication
  4. D) Perjury
  5. E) Bribery

 

Answer:  A

Explanation:  Extortion occurs when payments are extracted under duress by someone in authority from a person seeking only what he or she is lawfully entitled to.

Difficulty: 1 Easy

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

81) ________ involves a relatively small sum of cash, a gift, or a service that is intended to facilitate or expedite the normal, lawful performance of a duty by an official.

  1. A) Extortion
  2. B) Ransom
  3. C) Lubrication
  4. D) Shakedown
  5. E) Exaction

 

Answer:  C

Explanation:  Lubrication involves a relatively small sum of cash, a gift, or a service given to a low-ranking official in a country where such offerings are not prohibited by law. The purpose of such a gift is to facilitate or expedite the normal, lawful performance of a duty by that official.

Difficulty: 1 Easy

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

82) The finance minister of a developing country demands a heavy payment for the approval of a multimillion dollar contract with a foreign company. This demand for the lump sum payment is called

  1. A) extortion.
  2. B) subornation.
  3. C) lubrication.
  4. D) larceny.
  5. E) malfeasance.

 

Answer:  A

Explanation:  The distinction between bribery and extortion depends on whether the activity resulted from an offer or from a demand for payment. It is extortion if payments are extracted under duress by someone in authority from a person seeking only what he or she is lawfully entitled to.

Difficulty: 2 Medium

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

83) ________ generally involves giving large sums of money—frequently not properly accounted for—designed to entice an official to commit an illegal act on behalf of the one offering the bribe.

  1. A) Agent charges
  2. B) Lubrication
  3. C) Extortion
  4. D) Subornation
  5. E) Ransom

 

Answer:  D

Explanation:  Subornation generally involves giving large sums of money—frequently not properly accounted for—designed to entice an official to commit an illegal act on behalf of the one offering the bribe. Whereas, lubrication payments accompany requests for a person to do a job more rapidly or more efficiently.

Difficulty: 1 Easy

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

84) Kim is the director of operations at her company and hires an agent to obtain a license to build a warehouse in an industrial district. The agent gets caught offering a bribe to a government official for issue of the license. Which of the following describes Kim’s liabilities?

  1. A) The manager is not liable since the use of an agent absolves her of any responsibility.
  2. B) The manager is liable since the agent used part of her fees for bribery, although the manager was unaware of the agent’s intentions.
  3. C) The manager is not liable if the agent can prove that extortion, rather than bribery, took place.
  4. D) The manager is liable if she was aware of the fact that part of the agent’s fee will be used as a bribe.
  5. E) The manager is liable only if the act of building the warehouse at the given location is illegal.

 

Answer:  D

Explanation:  The Foreign Corrupt Practices Act (FCPA) prohibits U.S. businesses from paying bribes openly or using intermediaries as conduits for a bribe when the U.S. manager knows that part of the intermediary’s payment will be used as a bribe.

Difficulty: 2 Medium

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Apply

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

85) Which ethical principle tries to optimize the “common good” or benefits of all constituencies?

  1. A) secularism and philanthropy
  2. B) rights of the parties
  3. C) justice or fairness
  4. D) utilitarian ethics
  5. E) self-reference frame

 

Answer:  D

Explanation:  Three ethical principles provide a framework to help the marketer distinguish between right and wrong, determine what ought to be done, and properly justify his or her actions. Simply stated, they are as follows: (1) Utilitarian ethics: Does the action optimize the “common good” or benefits of all constituencies? And who are the pertinent constituencies? (2) Rights of the parties: Does the action respect the rights of the individuals involved? (3) Justice or fairness: Does the action respect the canons of justice or fairness to all parties involved?

Difficulty: 1 Easy

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

86) Many companies are now practicing strategic philanthropy which means that they

  1. A) make efforts to minimize harmful waste emissions.
  2. B) hire returning veterans.
  3. C) use their expertise or products to sponsor projects in the community.
  4. D) only work with foreign corporations that meet EPA standards.
  5. E) promote products that are made with only natural ingredients.

 

Answer:  C

Explanation:  Social responsibility is climbing ever higher on many corporate agendas these days. But whereas in the past, companies may have given cash donations to nongovernmental organizations (NGOs), a new trend is now emerging. Known generally as strategic philanthropy, it usually involves companies applying their expertise or products to sponsorship projects, targeted at local communities or specific segments of the population.

Difficulty: 2 Medium

Topic:  Ethical Issues in International Business

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

 

 

87) According to Lester Thurow, in the British–American “individualistic” kind of capitalism, relationships among government, management, and labor in business systems are

  1. A) cooperative.
  2. B) commensalistic.
  3. C) synergistic.
  4. D) adversarial.
  5. E) conciliatory.

 

Answer:  D

Explanation:  Thurow distinguished between the British–American “individualistic” kind of capitalism and the “communitarian” form of capitalism in Japan and Germany. The business systems in the latter two countries are typified by cooperation among government, management, and labor, particularly in Japan. Contrarily, adversarial relationships among labor, management, and government are more the norm in the United Kingdom, and particularly in the United States.

Difficulty: 1 Easy

Topic:  Factors Influencing Strategic Choice

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Remember

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

88) A culture that is low context, individualistic, has a low power distance, and uses monochronic time is

  1. A) information-oriented.
  2. B) relationship-oriented.
  3. C) hierarchy-oriented.
  4. D) an authoritarian culture.
  5. E) a dictatorial culture.

 

Answer:  A

Explanation:  American culture is low context, individualistic (IDV), low power distance (PDI), obviously close to English, monochronic time–oriented, linguistically direct, and foreground focused, and it achieves efficiency through competition; therefore, it is categorized as an information-oriented culture.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-05 The differences between relationship-oriented and information-oriented cultures.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

89) A culture that is high context, has collectivism, has a high power distance, and uses polychronic time is

  1. A) information-oriented.
  2. B) relationship-oriented.
  3. C) self-oriented.
  4. D) power-oriented.
  5. E) kinship-oriented.

 

Answer:  B

Explanation:  Japanese culture is high context, collectivistic, high power distance, far from English, polychronic (in part), linguistically indirect, and background focused, and it achieves efficiency through reduction of transaction costs; therefore, it is properly categorized as a relationship-oriented culture.

Difficulty: 1 Easy

Topic:  Elements of Culture

Learning Objective:  05-05 The differences between relationship-oriented and information-oriented cultures.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

90) Why is adaptation a necessary element when working with cultural differences? What are the basic criteria to deal with foreign firms?

 

Answer:  Adaptation is a key concept in international marketing, and willingness to adapt is a crucial attitude. Adaptation, or at least accommodation, is required on small matters as well as large ones. In fact, small, seemingly insignificant situations are often the most crucial. More than tolerance of an alien culture is required. Affirmative acceptance, that is, open tolerance may be needed as well. Through such affirmative acceptance, adaptation becomes easier because empathy for another’s point of view naturally leads to ideas for meeting cultural differences. As a guide to adaptation, all who wish to deal with individuals, firms, or authorities in foreign countries should be able to meet ten basic criteria:

 

(1) open tolerance,

(2) flexibility,

(3) humility,

(4) justice/fairness,

(5) ability to adjust to varying tempos,

(6) curiosity/interest,

(7) knowledge of the country,

(8) liking for others,

(9) ability to command respect, and

(10) ability to integrate oneself into the environment.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

91) Describe the three types of business customs that an international marketer must be aware of and provide examples of each.

 

Answer:  Business customs can be grouped into cultural imperatives, cultural electives, and cultural exclusives.

 

(1) Cultural imperatives are the business customs and expectations that must be met and conformed to or avoided if relationships are to be successful. A complicating factor in cultural awareness is that what may be an imperative to avoid in one culture is an imperative to do in another.

(2) Cultural electives relate to areas of behavior or to customs that cultural aliens may wish to conform to or participate in but that are not required. In other words, following the custom in question is not particularly important but is permissible. The majority of customs fit into this category. A cultural elective in one county may be an imperative in another. Cultural electives are the most visibly different customs and thus more obvious. Often, it is compliance with the less obvious imperatives and exclusives that is more critical.

(3) Cultural exclusives are those customs or behavior patterns reserved exclusively for the locals and from which the foreigner is barred. Foreign managers need to be perceptive enough to know when they are dealing with an imperative, an elective, or an exclusive and have the adaptability to respond to each. There are not many imperatives or exclusives, but most offensive behaviors result from not recognizing them.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

92) Describe the “master of destiny” and “independent enterprise” philosophies and their role in U.S. management.

 

Answer:  The “master of destiny” philosophy is fundamental to U.S. management thought. Simply stated, people can substantially influence the future; they are in control of their own destinies. This viewpoint also reflects the attitude that though luck may influence an individual’s future, on balance, persistence, hard work, a commitment to fulfill expectations, and effective use of time give people control of their destinies. In the United States, approaches to planning, control, supervision, commitment, motivation, scheduling, and deadlines are all influenced by the concept that individuals can control their future.

 

The acceptance of the idea that independent enterprise is an instrument for social action is the fundamental concept of U.S. corporations. A corporation is recognized as an entity that has rules and continuity of existence and is a separate and vital social institution. This recognition can result in strong feelings of obligation to serve the company. Indeed, the company may take precedence over family, friends, or activities that might detract from what is best for the company.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-01 The necessity for adapting to cultural differences.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

93) Discuss the three patterns of decision making that are typical in international business.

 

Answer:  The international businessperson is confronted with three typical patterns of decision making: top-level management decisions, decentralized decisions, and committee or group decisions. Top-level management decision making is generally found in situations in which family or close ownership gives absolute control to owners and businesses are small enough to allow such centralized decision making. As businesses grow and professional management develops, there is a shift toward decentralized management decision making.

 

Decentralized decision making allows executives at different levels of management to exercise authority over their own functions. This approach is typical of large-scale businesses with highly developed management systems, such as those found in the United States. A trader in the United States is likely to be dealing with middle management, and title or position generally takes precedence over the individual holding the job.

 

Committee decision making is by group or consensus. Committees may operate on a centralized or decentralized basis, but the concept of committee management implies something quite different from the individualized functioning of the top management and decentralized decision-making arrangements just discussed. Because Asian cultures and religions tend to emphasize harmony and collectivism, it is not surprising that group decision making predominates there.

Difficulty: 2 Medium

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

94) Distinguish between the two time systems in the world, as defined by Edward T. Hall.

 

Answer:  Edward Hall defines two time systems in the world: monochronic and polychronic time. M-time, or monochronic time, typifies most North Americans, Swiss, Germans, and Scandinavians. These Western cultures tend to concentrate on one thing at a time. They divide time into small units and are concerned with promptness. M-time is used in a linear way, and it is experienced as almost tangible, in that one saves time, wastes time, bides time, spends time, and loses time. Most low-context cultures operate on M-time. P-time, or polychronic time, is more dominant in high-context cultures, where the completion of a human transaction is emphasized more than holding to schedules. P-time is characterized by the simultaneous occurrence of many things and by “a great involvement with people.” P-time allows for relationships to build and context to be absorbed as parts of high-context cultures.

Difficulty: 2 Medium

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

95) Discuss how the self-reference criteria plays a role when negotiating with a foreign entity.

 

Answer:  The basic elements of business negotiations are the same in any country: They relate to the product, its price and terms, services associated with the product, and, finally, friendship between vendors and customers. But it is important to remember that the negotiating process is complicated, and the risk of misunderstanding increases when negotiating with someone from another culture. The possibility of offending one another or misinterpreting others’ motives is especially high when one’s self-reference criteria (SRC) is the basis for assessing a situation. One standard rule in negotiating is “know thyself” first and “know your counterpart” second. The SRC of both parties can come into play here if care is not taken.

Difficulty: 2 Medium

Topic:  Basic Decisions for Entering Foreign Markets

Learning Objective:  05-02 How and why management styles vary around the world.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

96) Why do U.S. multinational companies hesitate to offer women international assignments? Is this prejudice justified?

 

Answer:  The gender bias against female managers that exists in some countries, coupled with myths harbored by male managers, creates hesitancy among U.S. multinational companies to offer women international assignments. Despite the substantial prejudices toward women in foreign countries, evidence suggests that prejudice toward foreign women executives may be exaggerated and that the treatment local women receive in their own cultures is not necessarily an indicator of how a foreign businesswoman is treated. A key to success for both men and women in international business often hinges on the strength of a firm’s backing. When a female manager receives training and the strong backing of her firm, she usually receives the respect commensurate with the position she holds and the firm she represents. For success, a woman needs a title that gives immediate credibility in the culture in which she is working and a support structure and reporting relationship that will help her get the job done. In short, with the power of the corporate organization behind her, resistance to her as a woman either does not materialize or is less troublesome than anticipated. Once business negotiations begin, the willingness of a business host to engage in business transactions and the respect shown to a foreign businessperson grow or diminish depending on the business skills he or she demonstrates, regardless of gender.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-03 The extent and implications of gender bias in other countries.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

 

 

 

97) Discuss the difference between bribery and extortion and provide examples.

 

Answer:  The distinction between bribery and extortion depends on whether the activity resulted from an offer or from a demand for payment. Voluntarily offered payment by someone seeking unlawful advantage is bribery. For example, it is bribery if an executive of a company offers a government official payment in exchange for the official incorrectly classifying imported goods so the shipment will be taxed at a lower rate than the correct classification would require. However, it is extortion if payments are extracted under duress by someone in authority from a person seeking only what he or she is lawfully entitled to. An example of extortion would be a finance minister of a country demanding heavy payments under the threat that a contract for millions of dollars would be voided.

Difficulty: 2 Medium

Topic:  Ethical Decision Making

Learning Objective:  05-04 The importance of cultural differences in business ethics.

Bloom’s:  Understand

AACSB:  Ethics

Accessibility:  Keyboard Navigation

 

98) Compare an information-oriented culture like America with a relationship-oriented culture like Japan.

 

Answer:  American culture is low context, individualistic (IDV), low power distance (PDI), obviously close to English, monochronic time–oriented, linguistically direct, and foreground focused, and it achieves efficiency through competition; therefore, it is categorized as an information-oriented culture. Alternatively, Japanese culture is high context, collectivistic, high power distance, far from English, polychronic (in part), linguistically indirect, and background focused, and it achieves efficiency through reduction of transaction costs; therefore, it is properly categorized as a relationship-oriented culture. All these traits are so even though both the United States and Japan are high-income democracies. Both cultures do achieve efficiency but through different emphases. The American business system uses competition, whereas the Japanese depend more on reducing transaction costs.

Difficulty: 2 Medium

Topic:  Elements of Culture

Learning Objective:  05-05 The differences between relationship-oriented and information-oriented cultures.

Bloom’s:  Understand

AACSB:  Analytical Thinking

Accessibility:  Keyboard Navigation

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