Planning Implementing And Evaluating Health Promotion Programs A Primer 7th Edition by James F. McKenzie - Test Bank

Planning Implementing And Evaluating Health Promotion Programs A Primer 7th Edition by James F. McKenzie – Test Bank

 

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Planning, Implementing, & Evaluating Health Promotion Programs, 7e (McKenzie)

Chapter 5   Measurement, Measures, Measurement Instruments, and Sampling

 

1) The process of assigning numbers or labels to objects, events, or people according to a particular set of rules is defined as

1. A) data.
2. B) assessment.
3. C) measurement.
4. D) sampling.

Answer:  C

 

2) Height in inches and weight in pounds are examples of

1. A) nominal level measurement.
2. B) ordinal level measurement.
3. C) ratio measurement.
4. D) interval measurement.

Answer:  D

 

3) Attitude and level of satisfaction with a programs are examples of

1. A) nominal level measurement.
2. B) ordinal level measurement.
3. C) ratio measurement.
4. D) reliable measurement.

Answer:  B

 

4) Exercise habits and sleep habits are examples of

1. A) nominal level measurement.
2. B) ordinal level measurement.
3. C) ratio measurement.
4. D) reliable measurement.

Answer:  C

 

5) Which of the following refers to a measurement instrument that measures only one concept?

1. A) Scale
2. B) Questionnaire
3. C) Survey
4. D) Test

Answer:  A

 

6) Which of the following refers to consistency in the measurement process?

1. A) Validity
2. B) Specificity
3. C) Sensitivity
4. D) Reliability

Answer:  D

 

 

7) In order to test the internal reliability of survey, which of following tests would be appropriate?

1. A) Beta test
2. B) Chronbach’s alpha coefficient
3. C) Cohen’s kappa coefficient
4. D) T-test

Answer:  B

8) Samples that provide an equal chance for all people in a population to be selected are known as

1. A) probability samples.
2. B) non-probability samples.
3. C) reliability samples.
4. D) self-reporting.

Answer:  A

 

9) The ability of a test to correctly identify those who do not have a disease or condition is called its

1. A) sensitivity.
2. B) specificity.
3. C) accuracy quotient.
4. D) cultural appropriateness.

Answer:  B

 

10) To effectively plan and evaluate health promotion programs, planners and evaluators must work to eliminate

1. A) sensitivity.
2. B) bias.
3. C) cultural appropriateness.
4. D) internal consistency.

Answer:  B

 

11) Which method of collecting self-reported data has the lowest response rate?

1. A) Telephone interview
2. B) Written questionnaire
3. C) Face-to-face interview
4. D) Indirect observation

Answer:  B

 

12) For sampling purposes, a group of individuals specified by time or place is referred to as a

1. A) sample.
2. B) universe.
3. C) population.
4. D) survey population.

Answer:  C

 

 

13) If health education specialists wish to be sure their sample reflects equal representation from the strata of the survey population, they should use the ________ method.

1. A) systematic sample
2. B) matrix stratified sample
3. C) fishbowl sample
4. D) nonproportional stratified random sample

Answer:  D

 

14) The nonprobability sampling procedure that includes participants identified by investigators, and any other persons referred by those participants, is called a

1. A) quota sample.
2. B) convenience sample.
3. C) snowball sample.
4. D) judgmental sample.

Answer:  C

15) Which type of reliability is used to generate evidence of consistency over time?

1. A) Internal consistency
2. B) Stability
3. C) Rater
4. D) Equivalence

Answer:  B

 

16) Quantitative measures tend to produce data in the language of the subjects, rarely with numerical values attached to observations.

Answer:  FALSE

 

17) A measure is valid if it correctly measures the items under investigation.

Answer:  TRUE

 

18) Intrarater reliability is important to consider when multiple observers rate the same event.

Answer:  FALSE

 

19) The reliability of an instrument is far more important than its validity.

Answer:  FALSE

 

20) The better the sensitivity, the fewer the false positives.

Answer:  TRUE

 

21) One type of measurement that allows for responses along a continuum is a Likert scale.

Answer:  TRUE

 

22) Face to face or in-depth interviews are an inexpensive method to collect data.

Answer:  FALSE

 

 

23) A disadvantage of using a group interview to collect data is that it has a very low response rate.

Answer:  FALSE

 

24) The purpose of using a pilot test is to identify and correct any problems prior to implementation.

Answer:  TRUE

 

25) Probability samples are samples in which everyone in the population did not have an equal chance of being selected.

Answer:  FALSE

 

26) Snowball is a type of probability sample.

Answer:  FALSE

 

27) Internal consistency is a common method of determining validity.

Answer:  FALSE

 

28) The visual appearance of the survey is very important.

Answer:  TRUE

 

29) List three methods to collect quantitative data, and three methods to collect qualitative data.

Answer:  Quantitative: written questionnaires, telephone interviews, tests

Qualitative: case studies, focus groups, in-depth interviews

30) Define bias and give three steps that you can take to minimize bias during data collection.

Answer:  Bias occurs when a true answer is not provided by the respondent.  Bias can be minimized by employing multiple methods of data collection, using experimental control groups, and conducting a pilot study with the control group.

 

31) Name one advantage and one disadvantage of using e-mail questionnaires as a method of data collection.

Answer:  Advantage — low cost and quick to administer

Disadvantage — provides access to a limited population

 

32) List the six components that every survey should have.

Answer:  Cover page

Survey title

Purpose statement

Statement about confidentiality of answers

Instructions for how respondents should fill out the survey

Instructions for what respondents are to do with the survey once they are completed

 

 

33) List three of the basic guidelines for visual appearance of a survey.

Answer:  (any three of the following):

Allow for ample white space

Indent the response options from the question stem

Bold the question stem

Indicate skip patterns

List all questions and response options vertically, from top to bottom

Group related questions together.